Wingardium Leviosa!

Monday, June 18, 2018

Daily scribbles and drools... Day 32

"Bleeding Blue for our Blue"


3500 people || 7000 Hands || 8 JCBs || 8 Tractors || 12 truckloads of garbage || 1 Beach


@adidas as a brand is lit, because they drove this event "Run for the Ocean" at #VersovaBeach in undenying honesty. Not a single piece of plastic was used during the entire event. From the breakfast they served everyone to the packaging of all giveaways - no plastic! And this change was visible, especially if you're someone who's used to organisations marketing themselves without truly thinking about the imprint they leave on people's minds. To my beach bum blue team --- proud of Zone 1 for being so amazing and full of lit life!


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